To say I Am Crewe, is to say ‘I belong’.

We’ve partnered with B-Corp paint innovator COAT Paints to provide our homeowners with a curated palette of accessible shades. We’re also putting COAT’s leading formula on display in our development showhomes across the country, including Castlefield Park, Stoke Orchard, Creswell and Pershore.

COAT Paints is the UK’s first climate positive paint company. B-Corp certified and zero waste, COAT consciously delivers one hundred percent made to order interior and exterior shades.

Reflecting our shared mission to connect conscious customers with sustainable options, homeowners at selected new developments will now be able to access COAT’s assortment of shades at an exclusive HarperCrewe discount.*

Rob Abrahams, Co-Founder of COAT Paints, said: “I think this partnership is particularly meaningful because HarperCrewe have thought about everything, from the bricks and mortar through to the final finishes, so putting sustainability as the focus throughout the project really stands out from a housebuilder perspective.”

Danielle Heard, Sales Director at HarperCrewe said: “COAT has helped us to connect our distinctly eco-conscious customers with genuinely high-quality and sustainable materials for their new homes. It really encapsulates exactly what we are striving to do within the wider I AM CREWE initiative, connecting like-minded people and businesses into a community that strives for authentic and progressive change.”

Watch our interview with Rob A. below, and explore our new showhome at Castlefield Park, Harlington, where visitors can take part in our bespoke moodboard experience. Castlefield Park is the first of many HarperCrewe showhomes to display COAT’s non-toxic shades, with three further showhomes launching in 2025.